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Pacific Fair Opening

Pacific Fair Opening
This week, we opened the doors to our eleventh store in the Pacific Fair shopping centre on the iconic Gold Coast. Located in Broadbeach, the store upholds our appreciation for minimalist design and relaxed shopping experience.

Assembly Label | Pacific Fair


As our eleventh store opening and second location in Queensland, our new store also marks a significant milestone as our first venture into the retail shopping centre space.

Working closely again with We Are Triibe, Mr and Mrs White and Verdecon on the design and build of Pacific Fair, the interiors have been created to reflect our signature look of clean, minimalist detailing with a nod to the relaxed, Australian coastal lifestyle.

Offering a curated selection of premium women's and men's clothing alongside homewares and accessories, travellers and locals alike can expect a unique in-store experience that delivers considered design and quality pieces made to carry you from the city to the sea.

Assembly Label Pacific Fair

Shop 2714A, Pacific Fair Shopping Centre
Cnr Hooker and Sunshine Blvd, Broadbeach QLD

Photography by Anwyn Howarth


Assembly Label | Pacific Fair

Assembly Label | Pacific Fair

Assembly Label | Pacific Fair Assembly Label | Pacific Fair